The group brings fashion-forward styling to their latest live video.
A Full JiyongKim Styling Moment
BTS has dropped a new live performance video for “SWIM,” with every member dressed head-to-toe in JiyongKim. The styling pulls directly from the designer’s collection, putting a clear spotlight on his signature sun-bleached fabrics and fluid, draped silhouettes throughout the entire performance.
Individual Style Meets Cohesive Vision
Instead of uniform stage outfits, each member is styled differently to reflect their own personality. The mix of sculptural pieces and naturally faded textures creates distinct looks across the group, while still feeling connected as one visual story.
A Strong Visual to Match the Momentum
The performance arrives as “SWIM,” the lead single from BTS’ latest album ARIRANG, continues its run at the top of the Billboard 200. Paired with JiyongKim’s expressive design language, the video leans into both individuality and unity, reinforcing the group’s evolving creative direction.
