South Korean streetwear brand thisisneverthat has solidified itself as a global contender in the fashion world, and its fourth drop of its Spring/Summer 2025 (SS25) collection is another testament to its creativity and versatility. The new drop is a continuation of the momentum of its earlier drops, blending functional design, graphic boldness, and mixed style codes. Below is a closer look at what drives this collection.
A Diverse Assortment of Styles
The SS25 fourth drop has a mix of trends that cater to various tastes. From practical workwear to relaxed American culture-inspired casuals, the collection highlights versatility without giving up on being unique. Its top items include outerwear, workwear-motivated pants, printed tees, and graphic tees.
Functional Fashion at Its Core
Functionality is still the key in thisisneverthat’s ideology. SS25 still prioritizes functionality above a look that stays trendy. Designs like lightweight coats and work-inspired shapes emphasize durability and practicability in everyday wear.
Expansive Color Palette
One of the most defining features of thisisneverthat’s SS25 range is its extensive color palette. The brand balances muted colors with strong ones to perfection, and therefore, no one is left out. Natural tones dominate the majority of workwear pieces, with strong greens, faded reds, and blue denim injecting vibrancy into the range.
Key Features of the Collection
Some of the highlights and the characteristics of the fourth collection are:
- Outerwear: Lightweight, layerable outerwear, including a fitted gray nylon vest for bad weather.
- Workwear-Inspired Pants: Beige-colored cargos with plenty of pocketing offer functionality and fashion.
- Patterned Shirts: Design highlights are checkered button-downs and a printed polo shirt with an all-over cityscape design.
- Graphic Tees: Graphic prints return to popularity with striking graphics such as a burger graphic as well as a motorcyclist design.
- Collaborative Pieces: Exclusive edition aspects of top-tier collaborations with brands such as GORE-TEX and Disney.
Collaborative Excellence
This drop follows a string of high-profile collaborations that have characterized thisisneverthat’s SS25 season. These collaborations add to the brand’s collection with special design features. The GORE-TEX collaboration, for example, is centered on technical outerwear, while the Disney collaboration introduces fun graphics and retro features to some pieces.
Why thisisneverthat Stands Out
Since 2010, thisisneverthat has been at the forefront of streetwear. How this brand has succeeded is that they have been able to take international trends and blend them with South Korean sensibilities of fashion. Some of the ways in which it has been successful are:
- Versatility: Each collection is attractive to different audiences without sacrificing its core essence.
- Collaborations: Strategic partnerships make its products up-to-date and innovative.
- Attention to Detail: From using fabrics to graphic prints, every piece showcases meticulous attention.
Where to Shop
The SS25 fourth release is available now:
- In Stores: Visit select locations starting March 21 at 11 AM KST.
- Online: Shop the collection on thisisneverthat’s official website from March 21 at 10 AM KST.
Final Thoughts
thisisneverthat’s fourth Spring/Summer 2025 drop is why the brand remains a force to be reckoned with in streetwear. With its extensive lineup of styles, functional pieces, and graphic statement pieces, the drop has something for the die-hard fans and newbies alike. From functional jackets to graphic statement pieces, there is something in this drop for everyone.
