South Korean streetwear brand thisisneverthat has solidified itself as a global contender in the fashion world. Its fourth collection of the Spring/Summer 2025 (SS25) season is another testament to its creativity and versatility. The new collection continues the momentum of its earlier drops, blending functional design, graphic boldness, and mixed style codes. Below is a closer look at what drives this collection.
A Diverse Assortment of Styles
The SS25 fourth drop combines a fantastic blend of trends that appeal to various tastes. Whether you’re into practical workwear or laid-back, American culture-inspired casual styles, this collection showcases versatility while still standing out. Some standout pieces include stylish outerwear, workwear-inspired pants, and eye-catching printed and graphic tees.
Functional Fashion at Its Core
Functionality is still the key in thisisneverthat’s ideology. SS25 still prioritizes functionality above a trendy look. Designs like lightweight coats and work-inspired shapes emphasize durability and practicality in everyday wear.
Expansive Color Palette
One of the most defining features of thisisneverthat’s SS25 range is its extensive colour palette. The brand balances muted colours with strong ones to perfection; therefore, no one is left out. Natural tones dominate the majority of workwear pieces, with firm greens, faded reds, and blue denim injecting vibrancy into the range.
Key Features of the Collection
Some of the highlights and characteristics of the fourth collection are:
- Outerwear: Lightweight, layerable outerwear, including a fitted grey nylon vest for bad weather.
- Workwear-Inspired Pants: Beige-colored cargo with plenty of pocketing offers functionality and fashion.
- Patterned Shirts: Design highlights are checkered button-downs and a printed polo shirt with an all-over cityscape design.
- Graphic Tees: Graphic prints return to popularity with striking graphics, such as burgers and motorcyclist designs.
- Collaborative Pieces: Exclusive edition aspects of top-tier collaborations with brands like GORE-TEX and Disney.
Collaborative Excellence
This drop follows a string of high-profile collaborations that have characterized thisisneverthat’s SS25 season. These collaborations add special design features to the brand’s collection. The GORE-TEX collaboration, for example, is centred on technical outerwear, while the Disney collaboration introduces fun graphics and retro features to some pieces.
Why thisisneverthat Stands Out
Since 2010, thisisneverthat has been at the forefront of streetwear. This brand has succeeded in taking international trends and blending them with South Korean sensibilities of fashion. Some of how it has been successful are:
- Versatility: Each collection is attractive to different audiences without sacrificing its essence.
- Collaborations: Strategic partnerships make its products up-to-date and innovative.
- Attention to Detail: From using fabrics to graphic prints, every piece showcases meticulous attention.
Where to Shop
The SS25 fourth release is available now:
- In Stores: Visit select locations starting March 21 at 11 AM KST.
- Online: Shop the collection on thisisneverthat’s official website from March 21 at 10 AM KST.
Final Thoughts
thisisneverthat’s fourth Spring/Summer 2025 drop is why the brand remains a force to be reckoned with in streetwear. With its extensive lineup of styles, functional pieces, and graphic statement pieces, the drop has something for the die-hard fans and newbies alike. From functional jackets to graphic statement pieces, there is something in this drop for everyone.
