The street-savvy artist merges AWGE aesthetics with luxury outerwear in his latest release.
Retro Ski Meets Street Style
A$AP Rocky brings his signature style to Moncler with the Genius collection, blending ‘70s ski inspiration with modern streetwear. The lineup showcases bold color-blocking, trompe l’oeil effects, and co-branding with his creative agency AWGE, creating a striking mix of retro and contemporary design.
Standout Pieces
Highlights include the trompe l’oeil puffer t-shirt, Bahianinha short down jacket with 3D geometric quilting, and a puffer-fied long-sleeve polo. Graphics feature Rocky’s forthcoming LP title Don’t Be Dumb alongside prominent Moncler and AWGE logos, while double waistlines nod to his street style influences.
Availability
The A$AP Rocky x Moncler Genius collection is now available at select Moncler stores worldwide and online at moncler.com.
